Ancillary Task - Final Magazine Advert

This is our final magazine advert for our music video. I decided to use the same image as the one we used in our front cover for our Digipak because our audiences will be able to remember each image and associate each product to our final music video. It is a photo of our main actor, Amber, standing in front of Nelson's Column in Trafalgar Square. By taking an image that has the setting of such a well-known landmark, we are able to widen our target audience and appeal to other social groups. Amber is performing an excitable pose, with her arms raised and her mouth in a broad smile, which seems inviting to an audience as she does not look unapproachable and sombre. This is a friendly vibe that we are trying to create for our audience response. After deciding on the image, I added the necessary information that would enable us to make our product appear more professional. I added the title of the song and its artist, which I positioned down each side of the image in order for them to stand out more against the white background. I then added a simple “out now!” wording with the required exclamation point to appeal eager and tempting. This enables our audience to know when our product is available. I then added a simple quote said to be from the magazine “Heat”, stating “A girl’s anthem of today”. By adding this quote, we can directly appeal to our target audience of teenage girls as they are aware that the song was made and produced for them personally. This personal touch is something we have made present throughout our advertising products as we want to appeal to our audience by appearing relatable and friendly. Finally, I included the necessary copyright information, by writing our production company name and social network links where audiences could find out more about our product. I then added a simple "ITunes" logo which enables us to keep up to date with the growing industry and helps the audience understand where to purchase our product and view our music video.